Case Studies

Case Study: Slutty Vegan

Facebook Messenger Bot

In December of 2018, Edward Fox contacted the owner of Slutty Vegan to offer the facebook messenger chatbot service. The chatbot is built on automated messaging. 

Automated messaging is used for replying to customers and potential customers. Information that they ask for without a dedicated person replying to those messages, so the chatbot actually works as an employee that works directly with the customers answering their questions 24/7. 

The chatbot not only answers questions that the customers have; it also offers the ability to display menu items. 


Place orders 

Book an appointment 

If necessary a person can jump into the conversation and answer questions that the potential customer may have. 

So since December 18th of 2018. 

The slutty vegan chatbot has 3,262 subscribers. Having these subscribers will allow Slutty Vegan to reach out to these subscribers at any time to sell them products or services. This subscriber list is similar to an email list. An email list is important in business because it is a list of your customers combined with a list of people that have opted in to receive information and promotions from your business. 

The chatbot is accessed by a link on their social media profiles, by a button on the website, and by sending a message to the Facebook page.

Slutty Vegan

1 Day

Designer & Strategist

Date Completed
December 2018

Salon Sarae

Revolutionizing Salon Sarae’s Operations: A Journey with Fox Emergence

Salon Sarae, nestled in the heart of Savannah, Georgia, embarked on a transformative journey with Fox Emergence in 2017. Facing challenges in client scheduling, lead management, and e-commerce integration, Salon Sarae sought innovative solutions to streamline operations and enhance customer experience.

Client Background:
Salon Sarae, a bustling hair salon, prides itself on delivering top-notch services to its clientele. However, outdated scheduling methods and inefficient lead management processes hindered its growth potential.

Challenges Faced:
Before partnering with Fox Emergence, Salon Sarae struggled with disorganized scheduling processes. Clients resorted to fragmented communication channels, such as text messages and social media, to book appointments, leading to confusion and missed opportunities. Additionally, ineffective lead management resulted in unfulfilled appointment requests, jeopardizing potential business growth.

Solution Provided:
Fox Emergence implemented Acuity Scheduling, revolutionizing Salon Sarae’s booking system. This intuitive platform empowered stylists to efficiently manage appointments and secure deposits, replacing the chaotic manual booking process. Subsequently, Facebook and Instagram advertisements were launched to attract new clients, but unattended leads threatened to undermine the campaign’s success. To remedy this, Fox Emergence devised a custom chatbot solution, automating responses to client inquiries and facilitating seamless appointment bookings.

Implementation Process:
The implementation of Acuity Scheduling involved tailored setup and training sessions for Salon Sarae’s staff, ensuring a smooth transition to the new booking system. Likewise, the development and integration of the chatbot seamlessly integrated with Salon Sarae’s social media platforms, augmenting lead response capabilities and driving conversion rates.

Results Achieved:
The collaborative efforts between Salon Sarae and Fox Emergence yielded remarkable results. The adoption of Acuity Scheduling streamlined scheduling processes, enhancing client satisfaction and reducing booking errors. The implementation of the chatbot significantly improved lead management efficiency, resulting in a surge of appointment bookings and a notable increase in clientele and revenue.

Through strategic collaboration and innovative solutions, Fox Emergence empowered Salon Sarae to overcome operational challenges and thrive in a competitive market. The seamless integration of Acuity Scheduling, social media advertisements, and the custom chatbot not only optimized internal processes but also elevated the salon’s online presence and customer engagement.

Inspired by Salon Sarae’s success story? Contact Fox Emergence today to explore tailored solutions for your business needs. Let us help you unlock your full potential and achieve unprecedented growth.